Connect Regularly
by admin on Sep.03, 2009, under Marketing Tip of the Day
Don’t let your customers go too long without thinking of you. A good rule of thumb is to connect with your contacts every four to six weeks, whether it’s by postcards, letters, e-mails, or phone calls. If you have too many people in your database to keep up that schedule, you might want to consider a contact management system like Top Producer 8i or Market Snapshot that will preschedule your communications, provide templates, and auto-send communications.
